Regional Industry & News

Senior Fest returns to Reno Town Mall Sept. 8

RENO, Nev. (KOLO) — Senior Fest 2026 returns to the Reno Town Mall on Tuesday, from 9 a.m. to 2 p.m.

The event, now in its 28th year, is northern Nevada’s largest senior outreach event. It draws seniors, veterans and caregivers, along with anyone interested in learning about or providing resources.

More than 60 vendors will be on site this year providing information about health plans, legal assistance, assisted living, senior center activities and other services.

Free and open to the public

Senior Fest is free and open to the public and typically draws more than 2,000 attendees between 9 a.m. and 2 p.m. The event takes place the day after Labor Day and coincides with the start of Open Enrollment for Medicare and Medicare Advantage plans in October. Health plan vendors will be on site to give attendees materials about the Open Enrollment period and changes consumers might expect.

Vaccines available on site

The event also coincides with the start of flu season. Safeway technicians and pharmacists will be on hand to offer several vaccines, including:

- 2026-2027 flu

- 2026-27 COVID

- RSV

- Shingles

- Pneumonia

- Tdap

- Hepatitis B

Safeway said it will bill participants’ health plans for the vaccines.

Food, music and parking

A light snack from Deli Town Deli will be provided starting around 11 a.m., sponsored by the J Resort and Gold Dust West. Prominence Health will offer a hydration station with water and lemonade.

Erika Paul and the Swingin Jazz Kats will perform jazz classics from the American Songbook. The group has been a regular performer at Senior Fest for several years.

Senior Fest is hosted by Senior Spectrum News Magazine. Main sponsors include Dolan Automotive Group, Prominence Health, the J Resort and the Gold Dust West. The event is also sponsored by the Pharmacy at Safeway, Washoe County Human Services Agency, Northern Nevada Health System, the Medicare Store, Circle of Life Hospice and Circle of Life Hospice Foundation, and AARP Nevada.

Parking is available at Reno Town Mall and in the parking lot across Peckham Lane at the Atlantis Casino. The RTC will provide shuttle service at the mall entrance and the Atlantis Resort Casino lot.